Picture printing paper (or: art printing paper) is a double-sided coated paper grade which is very widespread.
It is available in various grammages, coatings (matte, satin or glossy coated) and is suitable for all printing processes.
The paper surface hardly absorbs any printing ink and can reproduce colours and contrasts very accurately. For this reason, picture printing paper is particularly suitable for printing pictures.
Picture printing paper is mainly used for flyers, brochures, posters, business cards and the like.