Recycling

PANTONE surveys users online about product and service direction

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Today I received an email in which PANTONE asked how it should orientate its products and services in the future. The users were asked which countries, industries and company sizes they come from, but also what PANTONE products should look like in the future and what customers would be prepared to pay for PANTONE services in the future. Question: How much can PANTONE services cost? PANTONE appears to be orientating itself on the PANTONE Connect prices: All price queries have the lowest price category < $ 7,- / month, i.e. …

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My customer wants to print on a tin can. Pantone? CMYK? Can this be simulated in the proof?

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Requests such as the proof of a printed tin can often reach us. Why can’t such a printed can be “proofed”? A proof is a standardized product. Take the classic ISOCoatedV2 proof, for example; the standard proof for coated printing paper. Here is the definition in brief: “Paper type 1 and 2, glossy and matt coated paper, dot gain curves A (CMY) and B (K) from ISO 12647-2:2004” (Source: farbproofs.de) Metal is printed with a varnish. Neither the colour of the metal of the tin can nor the colour of …

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