Barcode
Barcodes are machine-readable codes. We are familiar with these codes on goods and books that are read by scanners in POS systems.
Lexicon
Baseline grid
The baseline grid guarantees that the font lines in a document are at the same height in a layout.
Basic colour
The term basic colour is mostly used in connection with the Pantone Matching System. The Pantone colours – since 2014 a total of 1755 colours – are mixed from 18 PANTONE basic colours in different mixing ratios. The 14 original basic colours had a four colour extension after the abolition of PANTONE GOE. These four new basic colours are PANTONE colours themselves, but are just as well used for mixing other PANTONE colours.